Some say that "a picture is worth a thousand words," but when it comes to marketing competition, it may be worth a thousand leads. What's the challenge? Creating graphics that are not only appealing but also targeted to your audience. Traditional design methods may call for time, resources, and expertise—luxuries that not all marketers can [...]
Few tools are as powerful and versatile as promotional emails. Whether you’re looking to welcome new subscribers, promote a flash sale, or re-engage customers who’ve drifted away, the right email can make all the difference in sparking customer interest and driving sales. With open rates higher than many other digital channels, promotional emails give you [...]
Alright, let's get one thing straight—you clicked this blog for one reason and one reason only. Admit it. You wanted to know what magic trick is hiding behind Number 7. I mean, who wouldn't? That’s the power of clickbait. And guess what? Your customers are just as curious (if not more)! So, grab a coffee, [...]
In the fast-paced world of digital commerce, carving out a niche for your brand can feel like navigating through a dense jungle. But fear not! The compass that will guide you to opportunity and revenue is none other than a well-crafted digital marketing strategy. Whether you're a startup or an established brand looking to conquer [...]
How do we know or identify a certain brand? Are logos and photos enough to remember a brand? Of course, photos are not enough for people to be aware of a brand, and words are essential to get to know it. In business writing, this refers to copywriting. Copywriting is an essential skill for all [...]
Having a business today requires more effort in letting people know about your brand. It is not enough that you just created it with only your family and friends knowing about it. In today’s game in business, you must be able to make your brand popular on social media, if you are not there, then [...]
Whatever industry your business is in as well as the products or services you are offering, as a business owner, you should be aware of the harsh truth that change is the only thing permanent in this world. The marketing strategy that must have been effective for your business years ago, might be ‘useless’ today. [...]
Blogging for business is one basic tool that every business must have aside from having their website. There are many types of business website that can have blogs such as ecommerce website, portfolio website and personal website. If you look back ten years ago, there was never too many business websites with blogs. Now that [...]
Before we go tackle the four steps for creative and effective web content development, let us talk about the main topic here. So what is web content development? It is the process of researching and gathering of information wherein you can create a new content out of it. Keywords and writing styles will also be [...]
If you’re an entrepreneur, you’ll get used of dealing with the headaches coming from advertising your business. There are times that you want an instant client walking and getting your products and services even without doing anything. Marketing is the way where you find clients so you can generate more sales and profits but it [...]
